Do you find yourself fumbling with your computer’s native screen-capture tool? The screenshot functionality found on Macs and PCs can be difficult to use and requires using a separate editing program.
Continue reading “Tools We Love: Capture and Edit Screenshots With Ease“
It’s estimated that 347.3 billion emails are sent every day. Add direct messaging and website contact forms and the number of people communicating over the internet increases even more. We all like to think that the messages we send are not private, but that is not always the case.
Continue reading “Tools We Love: Send Secure Data“
Are you looking to improve your business’s bottom line?
Understanding and using customer lifetime value (CLV) is essential. This comprehensive guide will provide actionable steps on how to use and measure customer lifetime value to drive profitability, sharpen your marketing strategies, and foster durable customer relationships.
We’ll show you how to calculate CLV, segment your customer base, and leverage this metric for sustained business growth.
Continue reading “Maximizing Profits: How to Use Customer Lifetime Value Effectively“Updated post from October 16, 2019
We’ve all been to web pages that contain low-quality content. Some can even be detrimental to us by providing false or misleading information. Worse yet, we might not realize we’re being duped.
Here’s the minimum you need to know about E-E-A-T, including Top Of The List’s own checklists to determine if your site meets the guidelines.
Continue reading “Google’s E-E-A-T Guidelines“
Something you’ll hear a lot in the world of SEO is “content is king.”
The phrase was first coined by Bill Gates in 1996 in an essay describing the World Wide Web. The expression hasn’t lost its meaning over the years, however, it has certainly evolved. Now, a more accurate phrase to describe the internet – and in particular, search engine results – is, “quality content is king.”
Continue reading “Blog Posts for SEO: Are They Necessary?“
