Michigan’s Premier
Digital Marketing Agency
Getting to the top is simple when you know the way.
You can count on Top Of The List
to get you there!
RISE TO THE TOP
Imagine…
More Leads
More Sales
More Profit
Imagine a lot more!
Starting with SEO in 2006, Top Of The List’s mission has always been to help businesses become more visible online. Since then, we’ve added a full suite of digital marketing services including AI optimization, paid search, social media marketing, and local search. This means each client’s brand has a powerful presence wherever their online audience is, including:
On Search Engines
Bing/Microsoft
Yahoo
DuckDuckGo
On Social
Media
X (Twitter)
On AI &
LLMs
ChatGPT
Claude
Gemini
Perplexity
On
Maps
Google Maps
Apple Maps
Bing Places
Yelp
“Since the day Top Of The List was hired by our staffing agency, we saw vast, measurable improvement across all areas of business. We truly made it to the Top Of The List on Google, Bing, and social media. Most importantly, the work that they did for us resulted in direct conversions: job applications and business development.”
Brian Spyke
The Job Post
Digital Marketing Services in Grand Rapids, MI
We’ll improve your brand’s visibility online, wherever your prospects are. Custom service packages are tailored to your goals – and budget.
SEO
Search Engine Optimization (SEO) makes your brand’s website easier to find on search engines like Google, Bing, and Yahoo.
GEO
Generative Engine Optimization (GEO) makes your business more likely to be recommended or cited on LLMs like Chat GPT, Claude, and Gemini.
PPC
Pay Per Click (PPC) advertising places your organization’s ads in high-value positions on search engines, website, apps, and videos.
LSO
Local Search Optimization (LSO) helps organizations with a significant local market show up on maps listings like Google and Apple Maps.
Social Media
Social Media Advertising allows businesses to target customers where they hang out online, generating awareness and engagement.
Blog Writing
Blog Writing helps businesses demonstrate knowledge and authority about important topics in your industry and drive traffic to your website.
Press Releases
With Press Releases, your organization broadcasts news and announcements to a wide audience, generating brand visibility and powerful backlinks.
Email Campaigns
Email Campaigns help organizations deliver important messages, promote products and services, and reinforce brand recognition.
Consulting
Consulting allows business owners and marketing directors to take a DIY approach to digital marketing with training and white label services.
Website Design & Development Services
We design websites that look and feel like your brand, are easy to navigate, and earn your visitors’ trust.
Digital marketing brings visitors to your website – but if the website doesn’t deliver results, you’re losing money. For this reason, we offer web design and development services to complement other digital marketing strategies. Website development and design services include:
Entire Websites
We only build websites that are SEO-friendly. This means fast, secure, content-rich websites with intuitive architecture and a great user experience
Landing Pages
Custom landing pages are a cost-effective option to meet visitors where they are in the conversion funnel and drive immediate action.
Website Hosting
Our website hosting services prioritize the security of your website with 24/7 monitoring, daily backups, automatic updates, and malware protection.
Site Migrations
Website migration services designed to preserve your site’s SEO, whether you’re changing domains, rebranding, or redesigning a full website.
Schema Markup
We apply structured data to your website – also known as schema markup – to help LLMs and search engines understand your content.
Visual Design
Visual design services include infographics, display ads, and other visual elements that meet branding guidelines and demand attention.
“When Top Of The List redesigned and rebranded our website, they nailed it—delivering a modern, on-brand look that truly fits who we are. They’re responsive, easy to work with, and always go the extra mile.”
Mary Berko
Director of Marketing, Kase
Expert Website Migration Services
Protect your traffic during a redesign or rebrand. Are you planning a site move or domain merger? Your hard-earned search rankings shouldn’t be left to chance. A single misstep during a transition can trigger a 30%–70% drop in traffic, putting years of digital equity at risk.
Our Website Migration Framework acts as a professional SEO safety net, ensuring search and AI visibility remains intact. Whether managing a complex corporate acquisition like the Whiplash to Ryder integration or protecting a local business redesign, the goal is the same: a launch day that serves as a step forward, not a setback.
Request a Migration AssessmentLearn more about digital marketing in our blog:
20th Anniversary Coloring Contest
October 15, 2026
We’re hosting a coloring contest with five $20 gift card prizes! Download the book, color any page, and submit it for your chance to win.
READ POSTWhether your target market is in Grand Rapids, MI, the Midwest, or anywhere across the United States, we can enhance your online visibility to draw in potential customers that need your products or services.
Now is the time to rise above your competitors with Top Of The List’s B2B Digital Marketing Strategies.
Your site will rise to the top of their radar, and secure the business and profits that come along with doing things right.
