If you use Google as often as we do, you’ll notice that sometimes the information on your results page is… scarily accurate. The hours of a new restaurant in town or recent posts from your favorite news source seem to be magically pulled from the website and onto the top of the results page.
Is Google reading your mind? No, they are just using Schema.
Continue reading “Schema: Your Website’s Secret Weapon“
Have you ever thought about what it takes for a website to be considered SEO friendly?
When you invest time and money into building a website, the ultimate goal is to have it seen by your target audience, right? However, websites that are not built with SEO in mind may struggle with low visibility and poor conversion rates for an extended period of time.
This can result in having to hire SEO specialists to perform an optimization overhaul.
Continue reading “SEO-Friendly Websites: Building a Website That Ranks“
On September 14, 2023, Google rolled out its helpful content update that changes how it ranks webpage content.
As Google has always done, and will continue to do, they put “people-first” content at the forefront. You can find the Google SEO fundamentals documentation titled: Creating helpful, reliable, people-first content on the Google Search Central website.
Continue reading “Google Helpful Content Updates: What Changed?“
From the day search engines were released into the wild, businesses have been trying to figure out how to get to the “top of the list.”
Unlike in the ye-ole days of phone book listings, simply naming your business AAA Great Business won’t guarantee the coveted top spot. Search engines have evolved significantly since their inception. Long gone are the days when you could rank by stuffing keywords into a page.
Continue reading “Craft Credible Content: A Guide to Rank Higher on Google“
All that time thinking of a great topic, organizing your blog post, writing it (either with or without AI assistance), and finally publishing it. Then announce it to your target audience via social media and other channels.
What happens when you leave out search engine optimization (SEO)? Well, 80% of your efforts might fly out the window.
Continue reading “Top SEO Tips for Your Blog Posts“
