Ad extensions have been around for a while, yet a surprising number of advertisers either don’t use them, only use some of them, or aren’t maximizing their abilities. In this post, I’ll share the main benefits of ad extensions, some of the top ad extensions to use, and how to make the most of them.
Continue reading “How To Use Ad Extensions in Google Ads“
Digital marketing agencies are continually challenged in keeping up with the latest website ranking factors. Regardless of our attentiveness to attend now-virtual conferences, keep up with the top news sources, and research information from search engines and SEO tool providers, changes can still get missed. When that happens, the same old processes continue without offering the best return on investment for its clients.
Continue reading “SEO Ranking Factors: Gamechangers or Differences of Opinion?“
An easy way for businesses to steal your online leads may be happening every day. If you’re not aware of it or if you do nothing about it, your competitors will continue this strategy forever. It costs very little for them to do, and it obviously works or they would not continue the practice.
Continue reading “How Competitors are Stealing Your Leads“
Whether you are a small business owner, part of in-house marketing, or working at an agency like us, a few small tasks can make a big difference in your company’s bottom line. If you’re running out of ideas or short on time, here are a few ideas that will only take a few minutes and move you closer to landing your next customer.
Continue reading “8 Digital Marketing Moves You Can Make In Minutes“
LinkedIn users represent the largest global community of business professionals than any other social marketing channel. Users come for industry news, expert advice, career changes, professional learning, peer insights, and recommendations. LinkedIn users have a different mindset and intent than traditional social media platforms. It is also the #1 platform for B2B lead generation as rated by marketers who use the platform.
Continue reading “LinkedIn Advertising for Business“
