Developer Tips Archives | Page 2 of 3

9 SEO Questions to Ask When Choosing a Web Developer 0 (0)

Posted on October 20, 2021June 4, 2024 by Mandie Allietta

design of a webpage with a cursor clicking on a question mark, representing questions a client has for their web developer

The process of developing or redeveloping a website can be overwhelming. Choosing designs, finding hosting, switching domain names, and creating content is just the beginning.

With all the work to do, Search Engine Optimization is sometimes considered to be something that will happen in the future. That is not the case! Great SEO should be built into the site from the very beginning.

Here are nine important SEO-related questions to always ask a developer when considering them to create your website.

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How Schema Markup is Adapting to COVID-19 0 (0)

Posted on October 30, 2020May 23, 2024 by Mandie Allietta

grid illustration of connected dots representing schema relationships, some of which are coronavirus

The idea of Schema Markup, or Structured Data, may be familiar by now. Up until earlier this year, it had been primarily used to explain to search engines what information is on a web page and explain how that information is related.

Like Twitter, which started as a social platform but morphed into a crucial communication tool during emergencies, Schema Markup has turned into something different. Even the White House is encouraging users to use Schema Markup to alert others of new changes.

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Will 2020 be the Year for Schema Markup? 0 (0)

Posted on January 22, 2020May 29, 2024 by Beverly Mapes

Screenshot of Google's structured data testing tool

In 2019, you may recall several Top Of The List blog posts about schema markup (aka structured data):

Focus Areas for Google in 2019, where schema markup was listed among one of the top four focus areas for 2019 according to John Mueller, Webmaster Trends Analyst at Google®
Schema: Your Website’s Secret Weapon, which explained in non-tech language what schema is and how it is making its way into our world.

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4 Reasons to Use Short URLs 0 (0)

Posted on July 8, 2019October 12, 2021 by Mandie Allietta

There are hundreds of factors that decide where websites show up on search engine results pages (SERPs). High placement and great content keep visitors coming back. Many require an investment of time and effort, so factors that can be addressed quickly are invaluable. Read on to find out why short URLs are an easy win for SEO.

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Is Your Website Secure? 0 (0)

Posted on May 14, 2019June 7, 2024 by Beverly Mapes

close-up screeshot of https:// in browser bar with a lock symbol next to it

Most businesses have joined the bandwagon by taking a relatively simple step to make their websites secure: They’ve purchased an SSL certificate and implemented HTTPS. Some businesses are still lagging when it comes to this important step.

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